Problem Solving Profit Boosters – Monthly Mastermind April 2023

Problem Solving Profit Boosters

Downloadable Resources & Canva Links:
Cash-Based Problem Solving Products Monthly Mastermind April 2023 – Presentation
AMS-Rapid-Success-Guide
Nitric Oxide and Neuropathy – Canva Template
Nitric Oxide and Neuropathy – PDF
Nitric Oxide Button – Canva Template
Problem Solving Profit Booster – Reference File
Therapy & Supplement Tracker – Excel File
Weight Loss Upsolution Idea Worksheet – Canva Template
Diabetic Upsolution Idea Worksheet – Canva Template
Hair Loss Upsolution Idea Worksheet – Canva Template
Energy Levels As We Age – Canva Template

Transcription:
Hello, welcome to the end of April, it has flown by, I can’t believe it is almost May. I’m not really sure how the day seemed to go by faster and faster, but yet the years get longer like, it’s weird. So welcome to today’s monthly mastermind topic, we are going to be talking about problem solving profit boosters. And, you know, I really got first introduced to this topic many, many years ago from my original business coach, Patti Mara, which many of you know and actually are taking her coaching program in between her and some other pharmacy owner for over on her friends? Chris Cornelissen? Oh, many of you know, um, there was, you know, there was this big focus on, you know, if you’re giving somebody one thing, they might need another thing, you know, because they’re related. And they coined the phrase up solution. But there’s, you know, it’s not really a new concept, there’s cross selling, you know, and there’s, there’s lots of different terminologies that are used, but really, the thing is, is somebody’s already buying something from you, they’re getting, they’re getting one thing from you. So what else can you sell to them, because you’re selling that one thing. And it might be directly related, like, we’re gonna go through some options that are kind of like more directly related. But I’m gonna give you a short little story of yesterday. So I was meeting with a local doctor that runs a clinic, we were talking about weight loss clinic, that’s obviously been a focus of mine and trying to help and he’s using some local compounding pharmacies, I’m trying to help them, you know, do all this together. And he has a unique practice that he owns a medical clinic, he owns an eye clinic, and he owns a dental clinic, it’s all in the same building. It’s like a one stop shop for, you know, basically all of a patient’s health needs. So he’s trying to launch his weight loss program, and we were talking about some additional upsells and up solutions that he could offer to his weight loss people. And the one that we actually came up with was a free teeth whitening. So Teeth Whitening has nothing to do with weight loss. However, when people lose weight, they want to look good, and they want to, you know, yes, they might be doing it for health reasons, you can say, but let’s face it all, a lot of it is vanity, and we want to look good. And so somebody with weight loss upselling them on a teeth whitening or offering them specials on teeth whitening or free teeth whitening, kind of goes along with the weight loss, even though it’s not directly related. So we’re going to kind of go through some of those concepts today. If you’re doing one thing, and I’m gonna go through three main buckets, we’re gonna go through diabetics, we’re gonna go through hair loss, and we’re gonna go through weight loss, you’ll notice there’s a lot of similarities between diabetics and weight loss. And I will tell you that if you flip the the wording on diabetics to weight loss, suddenly, people will actually pay for it, because they’ll pay for weight loss, but they expect like diabetic stuff to like, be covered or to be inexpensive. It’s this weird psychological thing. But anyway, so in order to help you grow your revenues, click on here, really, and grow your profit profit is a simple math problem. It’s your revenues minus your costs, that equals your profits. And so there’s really only two things you can control, you can control your revenues, and you can control your costs. So if we look at the revenue side, there’s basically two ways to get more revenue, you either get more from your current customers, which is what really we’re going to be talking about, or you can get new customers, that’s that’s the only way to increase revenue, you get more from your current ones, or you get more now on the cost side, you really just gotta reduce your costs. And I’m a big believer in that. And I think everybody needs to be focused on reducing costs, especially in this time and age that we are in our industry. And so what we’re going to be talking about is these three things, and the ease of doing them. So I personally think reducing your costs is probably the easiest thing to do. Because you have you have control over that you can say no, you can say not right now you can say give me a lower price, like you just have a little more control of your costs, I always recommend starting off by reducing your costs. Number two, get more from your current customers, that’s going to be the next easiest lever that you can pull in this profit math equation. You already have these customers, you don’t have to convince them to start coming to you. You don’t have to change their habits. You don’t have to build trust from ground zero. They already know you, they already liked you and they’re already coming to your pharmacy. So it’s easier to already get more sales from those customers. And then the third one, which is the hardest is to get new customers. That’s where you got to you know, start marketing, you got to Doctor detail. You’ve got to introduce yourself to new people and build up that trust in them. And so that’s going to be the hardest and so where we’re gonna focus that today is getting more from your current customers. If you want to focus on number one, which is reducing your costs, we have a course that’s all about reducing your expenses and kind of how I go through the process of reducing my expenses. So feel free to go check out that course and go through that in order to reduce your expenses. But we’re going to focus on getting more from your current customers today. So why should you focus on getting more from your current purchase, we already kind of went this, you know, their past purchases, you can make these connections that we’re going to be talking about, since you bought this thing, you might be interested in this thing. And so you can make those connections for them, and basically serve up to them something that they might already be interested in, they already know like, and trust you with it, which is absolutely huge, you know, their health issues and concerns. You know, a lot of our patients confide in us as, as their pharmacy, they tell us what’s bothering them, they tell us what’s achy and it’s painful, what irritates them, all those kinds of things, you just have like insider information into your patients that you know, other wellness stores or supplement stores are not going to have insight to, and then you can solve their problems more completely. I’m a big fan of this as somebody’s coming to you. And that’s really what we’re going to be focused on today. They’re coming to you, and they’ve got one problem, and maybe you’re giving a prescription for that. But is there something else that they need is that prescription really going to take care of all of their problems, is that going to cure them, you know, maybe if it’s a tooth infection, it might but we all know antibiotics cause other problems. And so you are in the best position to really look at that patient from a 360 degree viewpoint and know how to really completely solve their problems. So that’s what we’re going to be diving in today. Because that’s my passion is when you solve people’s problems, and you fix the problems, they have no problem paying you money, and they have no problem telling all their friends and family about how awesome you did for them. So here’s just some pointers. As we go through this. Today, I’m going to be talking about one to one transactions and One to One recommendations. But if you put on your thinking cap and really think about some of these things in long terms, I would encourage you to think about beyond a one time sale. You know, I’m big on creating memberships and packages and things like that, I won’t go into that today. But I just want I just want to plant the seed in there. So think about automatic renewals auto shipments, if somebody’s coming in for a supplement, hey, do you want me to ship this to you automatically every 30 days, those kinds of things. So trying to start thinking about recurring revenue, if they buy one of something, the easiest thing to do is to get them to buy a second one. So have a policy in your pharmacy that if somebody’s buying one of something, they automatically get a second of that same thing, you know, talking about over the counter, you know, for 5% off for 10% off, if they get a third thing, you know, they get 15% off. And that way you can encourage that bulk buying when that patient is in your store making that buying decision. And then here’s my number one rule, this is the number one rule for all of my employees. This is the very one of the very first things we implement in the pharmacy when we buy them is they have to make a recommendation for something, I don’t care what it is, I don’t care if it’s Burt’s Bees chapstick, or $100 supplement. But a recommendation has to be given every transaction for some sort of additional sell some sort of something extra, so if they’re getting antibiotics, they can recommend probiotics, if they’re having trouble sleeping, they can recommend an a&p and um, you know, whatever the case may be, but it’s just an absolute rule. We can’t control them saying yes, and then buying, but we can control how many times we ask them. And so this is a hard, fast rule line in the sand with our employees that they must ask. So another another tidbit special, this is really important for your employees that may not quite feel comfortable selling and I’ll do air quotes on that. They feel like they’re, you know, maybe record, you know, trying to get people to buy something that they don’t need. So switch the mindset from upsell, which kind of has a connotation that maybe I’m selling something to somebody that they don’t need and don’t want, which is not the case. But that’s just this weird head trash that we tell ourselves and move it into up solution. You’re solving people’s problems. And that’s really why I titled it. The monthly mastermind for this month is we’re solving patient’s problems, even problems they may not know they have, which is part of the reasons why when we dispense an antibiotic, we recommend a probiotic because we know that that antibiotic might cause diarrhea might cause yeast infections might cause other things. And so we’re solving their problems even before that patient knows that they have them. And so that’s something really cool that we get to do as a pharmacy. So just some just some tidbits to keep in mind. All right.
So we’re going to talk about diabetic absolution ideas now this is just this is almost like a whiteboard of ideas and information that I just kind of spit balled out here. So lots of supplement options ever. I will tell you right now, every diabetic needs magnesium, I guarantee you if they’re diabetic, they’re probably depleted in magnesium. We have a really cool magnesium sheet in the library, but they need magnesium they need bite B vitamins, chromium, different combos, lots of really cool companies have some diabetic combo supplements that work really good. You can do pre recorded educational videos and give those options to your diabetic patients. Red light therapy for circulation, we’ll talk a little bit more about that. Send out regular educational emails, you know, which of your patients are diabetics, ask them if they want to sign up for your emails, and you can send them out, it could be once a week, once a month, it could be once a quarter, but at least you’re sending out information to them. That’s educational. And you can offer them coupons or things like that, that might entice them to come in and buy some stuff. I offer a one C checks quarterly, many of you have gotten into point of care testing, you’ve taken our point of care testing course, we know COVID is kind of in this weird, you know, transition where it’s still there, but it’s not a huge focus. So like, what else can you do in your point of care testing, anyone see checks is a perfect thing where you encourage your patients to come in and get those, you can do an educational ebook, we actually have a couple of ebooks in the in the library, if you don’t find something that meets your needs, let us know we’ll go out there and either write it, find it create it for you, we’ll definitely make that easy for you. So you can do educational ebooks, a local dining black guide, this is something that people find so valuable, they’ll actually pay for this. But I think it’s better if you kind of like give it away for free or put it together as like part of the package. But take your most popular local restaurants, maybe you’ve got some chain restaurants, you got some local restaurants take, all you have to do is take pictures of their menus, it’s not like you have to recreate them, and then go through and just digitally circle or put notes on there like stay away from this are good options. If you’re a diabetic, and help them interpret the menus of local restaurants, it is just highly valuable. It’ll take a couple hours to do it. First go around, but then that’s it, you never have to update it again. And you can just keep redoing it, or reselling it or reusing it over and over over in store discounts. Like I said, Send out coupons, tell them about a new product, you have all those types of things. And then another great thing that I don’t think enough pharmacies do is to create private Facebook groups. So you have a Facebook page. But you can create private Facebook groups for your patients, invite all your diabetic patients or invite their family members to a private Facebook group, specifically for you know, diabetic patients of Smith Family pharmacy, and you can do that for different groups. You don’t have to do just diabetes. This way, you can talk to them, and you build a stronger, deeper relationship with them. And you also get insight into what they’re wondering about what questions they they ask. It’s just a really great thing, and it’s free. And I just don’t think enough pharmacies take advantage of that. And then of course, it’s diabetics, we’re always concerned about foot care, there’s diabetic shoes, there’s lotions, all kinds of things that are options. So this is kind of just a brain dump of different things. If you have a diabetic patient that’s coming in, they’re getting insulin, Metformin, something like that, all of these things would be appropriate to ask them if they want to engage with, you might make money on them. Like if you sell supplements, or it may not be immediately you make money, but you invite them to your private Facebook group, where then you can post coupons or you can post other information about some of these materials, but you can deepen your relationship with those diabetic patients. So here’s just like kind of a visual representation of some of those things that we talked about. You know, we got the Ananda cooling lotion, the NeuropaCalm the red light therapy, which is amazing. We’ll actually talk a lot about red light therapy today. Different supplement lines vinco has some really great options, doing like an e book, you know, keto or low carb, those kinds of things. I’m a huge fan of Dr. comfort and love their shoes. My husband actually I think finally just got rid of his last pair of Doctor comfort shoes from when we owned our first pharmacy. Those puppies were like 15 years old, and they were still in really good condition. It was just you know, the kind of gotten out of style to this point about being 15 years old. So fantastic options. So I want to dive deeper into just a couple of these products just to kind of help draw these lines a little closer together. So one of the things that I highly recommend for diabetics is nitric oxide. If you haven’t been paying attention, I’ve been on a nitric oxide kick now for a couple of months. I absolutely love it. It is definitely the supplement like our number one supplement that one I personally take and I feel the difference which is one of the reasons why I’m so high on it. But it’s doing so well in our pharmacy and the reason it’s doing so well on our pharmacy is because it works like people feel amazing when they take the nitric oxide, especially when you take somebody when you do the little nitric oxide tests and they’re like nothing they got absolutely nothing. And now you take them to where they they have proper nitric oxide levels and everything’s working, you know whether it’s sexually working energy working, but for diabetics, one of the we all know that one of the biggest causes of all the complications from diabetes is poor blood flow. have, you know when when there have high blood sugars and the vessels all, you know, cramped down and these patients are already low on nitric oxide, their body can’t make some more. And so one of the great things that you can do is get them on nitric oxide, which is going to help increase their blood flow, it’s going to increase the blood flow everywhere, you know, all the little tiny vasculature. So you think about increased blood flow to the muscles, helps all of the metabolism and sugar. There’s really, really good studies, I’ll share one that helps with the metabolism of sugar and keeping the sugar levels. But it also raises the blood flow to help prevent neuropathies and actually helped reverse some of the pain with neuropathy. Because if you crease that blood flow back to the nerves, you can actually reverse some of the symptoms of neuropathy, especially when you pair it with the red light therapy. So nitric oxide is awesome for diabetic patients, it’s going to help with their circulation can help them lose some weight, definitely help with their energy levels like that is probably the number one thing that our patients come back and want to buy it again is because they noticed the energy. I have my preferred brand. There’s lots of different brands and nitric oxide supplements out there. But my preferred brand is the approved medical solutions. And for a couple of reasons. One, it’s oxalate free. So if you’re not familiar with oxalates are oxalates are one half of the ingredients that are in kidney stones, the most common kidney stones. And so as somebody who experienced kidney stones last year, you don’t want to do that. And you don’t you may not know your patients are at risk. And so the AMS product is 100% oxalate, free, which most other products have nitric oxide, because they source all their stuff from beets, beets are really, really high in oxalates. And so their supplement is high in oxalate. So that for me, number one was a big reason for switching. And it’s lower cost, which means you get a lower price point to your patients while maintaining your profit level. And it’s highly effective. The ingredients that they included, are less dependent on the patient’s internal enzyme systems. So you’re going to get a better effect across all the board of your patients. So that’s the reasons why I love AMS product, you can buy it at directly from their website, approved medical solutions.com You need to create a medical professional account. So you submit your information takes about one day or less than a day for that to get approved. And then you can place your order because they only sell to medical professionals patients cannot buy these can’t buy it from Amazon can’t bind from anywhere. So that’s another reason I really liked the brand because it’s protecting your purchases. If you get these patients on them, they’re not they’re not going to be able to go find a lower price on Amazon. And if you use the code, diversify our X when you’re signing up, let them know that you’re a part of our group and you’ll get additional savings every single time you order. Already, um,
next up is NeuropaCalm. So NeuropaCalm is that red light shoe that was on that picture kind of looks like a flip flop, but that has red lights on it. So red light therapy, it increases vascular dilation and circulation. So red light therapy does all kinds of cool things. But the big, the biggest cool thing it does is open up those blood vessels and allow blood flow to go in. And it doesn’t just open while the skin and the tissue This is exposed to the red light. The red light therapy actually asked for hours later. So it’s more than just a short, you know, you might do only a 10 I think it’s 10 or 15 minute treatment, but it lasts for hours. And so you can actually NeuropaCalm has some really cool studies and lots of experience they originally launched with chiropractors, and so the chiropractors were using it on their patients with neuropathy days, and they were able to reverse the neuropathy symptoms. So that painting that burning that itching that happens in diabetics, feats or in the extremities, you can greatly reduce the pain because that increased blood flow with that red light therapy. So the main thing it was created for was to help diabetic patients keep their limbs. You know, blasting a diabetic wants to lose a limb especially a foot, they lose their ability to drive, they lose their mobility, they lose their freedom, you know, that is the most thing that we want to prevent. And so you can learn more about the NeuropaCalm and rapid combat calm, put Patrick’s email here. They have several different programs for pharmacies that you know makes getting this started. It’s not a cheap product. Then depending on how you sell it to the patients, there’s some little varying prices, but I will tell you that cart for the last still think it was like 678 years they’ve been working with chiropractors and chiropractors have been charging five and $6,000 for these shoes and selling them like hotcakes. That’s where I originally learned about this problem was from a chiropractic show that I went to and the with pharmacies, I think you can get away with charging your patients you know 1500 1000 There’s a couple of different options. There’s monthly payment options. So you don’t think you need to go into the high price that the chiropractors are doing, but this can really reverse Some things and we’re starting to get some pharmacies that are, we’ve had some members that have already been doing this so but they have several programs pharmacy, call them up and you can find out all the different options. One that they announced Nana professional, the cooling lotion and socks, they have this little diabetic like system that comes with the special socks that the hemp fibers, they’re naturally antibacterial. So if they got any ulcers or they got wounds on their feet, putting the hemp sock on there is naturally antibacterial to help prevent that wound from getting infected. And then the cooling lotion not only has CBD in it, which can help with some of the pain and the inflammation. But the cooling part the menthol diabetics, a lot of times because of the poor circulation, the excess fluid that they’re carrying, all those kinds of things, they feel very hot and almost claustrophobic on their feet. And that’s why a lot of times they don’t wear socks or they don’t wear shoes, because they feel they feel hot. And so the cooling lotion makes it basically tolerable that the patients can wear socks and wear shoes, which is always recommended for diabetics because we don’t want the wounds on those feet. And so it helps out with that. So if you can look at the product, you can email Blake directly. So Blake is our dedicated for all of our DiversifyRx members, like he helps most of our members. Of course, they have other people on their team to let them know you’re with Diversify. We run some specials with them and from every now and then that way you make sure to get grouped into that. Alright, um, that is it on the diabetics? Is there any questions? If for some reason, I can’t see my chat box, if anybody on my team can let me know. If there is any questions, I just can’t see it. So I’ll just go ahead and move on to hair loss. So hair loss is one of those things that we think we overlook is independent pharmacies. Other companies have taken notice, you know, HIMS, and hers and keep and all the online things. I mean, they’re making billions, billions of dollars a year on hair loss stuff, that is low cost and cash base, and they’re making a killing on it, and they’re stealing your money. Okay, so let’s not let them steal our money anymore. And the only reason that patients are buying it from those places is because they are pushing it right in front of them and basically asking for the sale. So this is a way of like you can ask for the sale for these patients. Let the local doctors know that you you know you can have these things and you can help take care of like the total hair loss, you know, solution, if you will. So there’s tons of supplements there’s B vitamins, hormone balancing supplements different combinations. If you purchase from Emerson or any of the professional grade supplements, almost every single one of them has some sort of hair loss angle of a supplement that you can be doing. One of my favorites is the OTC hair, hair serum from Green to Gold, which is an Ananda professional line. I actually have my husband and my brother on it, I’m going to show you some pictures here in a little bit. The red light therapy cap so we just talked about red light therapy and diabetics and how it increases circulation revenue in has a hair red light therapy cap with with their special lasers at all the right you know wavelengths that stimulates all of the hair growth follicles. And so we’ll talk a little bit about that. There’s obviously commercial prescriptions, you know, the minoxidil and finasteride and all those there’s some compounded prescriptions you can do if you’re a compounding scalp massagers, which help not increase circulation help get if you’re using any OTC serums help get them into the tissue, their shampoos that you can carry. And so there’s lots of things that you can do for hair loss support. So if somebody comes in getting a prescription for finasteride one make sure it’s for hair loss because it might be for a few other things. But make sure it’s for hair loss. But then you can offer these other solutions. They might say yes, they might say no. Some things might be easier, like an extra supplements or a hair certain things might some things might be a little harder, like the red light therapy cat. But if people want to solve the problems, you can provide the additional solutions for them to completely solve that problem. So let’s dive into the red one. Red light therapy cat. So it’s a special light and increases the blood flow. Many times the hair follicles you know they kind of go dormant after a while because they just have such a lack of blood flow. And what I’ve learned in working with a lot of these hair loss companies is the hair follicles never actually die like they don’t go away. It’s not like they you know go to sleep and never come back. Unless you have like some sort of scar tissue from a trauma like a burn or something like that. Then those hair follicles are done. But what I’ve learned is you can re stimulate these hair follicles no matter how long they’ve been dormant, and increasing the blood flow. First and foremost is one of the very first steps that you should do. Studies on the red light care therapy shows significant new growth, thicker growth and faster growth from the hair follicles. I think the red light therapy is great adjunct therapy to supplements and topicals because if you Think about it if you have poor circulation to your hair flow, and you start taking a $50 a month hair supplement, but you’re not getting good blood flow to the hair follicles is the hair follicles even getting the supplement. Like it’s probably a little bit of a waste like it might help you on everywhere else. But it’s not getting the the hair follicles that you really want them to. Same thing with the serum if you put the topical serum on, but again, you got poor blood flow to those follicles? Or is the body really able to get that serum down into the hair bed where it needs to be? So for me, you got to have that increased blood flow first and foremost. And when I’ve talked to this with some patients like it’s like, Yes, that makes perfect sense. Like, absolutely, I can see when the why this wasn’t as effective. And a big thing that you’ll you’ll hear from her hair loss patients is oh, that didn’t work. Oh, that didn’t work. Like minoxidil didn’t work. Finasteride didn’t work. And it’s like, well, let’s dig into maybe why it didn’t work. So if you’ve been on minoxidil to get you have really poor blood flow to your you know, hair follicles, maybe that’s why it didn’t work not because it wasn’t a good medication for you. So to me, the red light therapy is like a must have no matter what the really cool thing that I like about Remy and I will say that there are cheaper haircare apps out there and feel free to, you know, use any red light therapy cap that you want. But the thing that I really liked about Rebbi, and when I was evaluating a bunch of companies was they have a money back guarantee. So they have an app, and the cap is controlled by the app. And if you use it regularly, and you don’t see improvement, they will actually give the patient their money back, you give the money back, and then they give you your money back. And so they back it up by 100% money back guarantee. And so that’s really tough in the hair loss space. Because there, there are a lot of not so great companies in the hair loss space. And so I just really thought that that was a differentiating factor of the revenue and cap and are willing to stand behind their cap. So if you are interested in about Rehbein, you can go to Remy and.com, forward slash pharmacy. And it’ll detail out the the pharmacy programs there. I have them briefly here in the the in today’s session, I’ll go through those, just to give you an idea of like some options out there. So
here are some pictures. This is actually my brother, my my younger brother, who has lost a ton of hair and has been for years like it, his hair has been this way, he hasn’t really cared, it didn’t hurt his ego was all like if you don’t even know my brother, you know, it didn’t bother him at all. But I asked him if he would please go through this with me. And so I can document his success. And so he started the revenue and cap at the beginning of November. And I got pictures here through January. And I actually talked to him yesterday in preparation for this just to get some personal feedback, too. So he says he definitely notices a difference. His hair is coming in much thicker, and he’s getting a whole bunch of new growth on the top of his head where he hasn’t had new growth, like in a really long time. And he says that even on the sides, he’s like I kind of wish but it’s like made all the sides of my hair thicker again, because when he was younger, he had really curly hair. And so the sides of his hair are actually starting to grow in like thick and curly again. He’s like, I have to get my hair cut more now. But he likes it I asked him I you know, kind of down and dirty. He’s like, are you going to keep using it. And he’s like, Yeah, I’m going to keep using it. So what we did, starting this month is I ordered him the Green to Gold. So we’re going to be adding the Green to Gold serum on top of this. Now now that we got good blood flow, we’re getting some responses from the revenue and cap, we’re going to add in the Green to Gold. He doesn’t he’s the type of patient that doesn’t want to take any prescriptions. He’s kind of He’s scared of prescriptions. He has a pacemaker and some heart stuff. So it’s like he just tends to stay away from prescriptions unless absolutely necessary. So he wants to try some of these other solutions first, so we got him on the cap. Now we’re going to be adding the hair serum. And we also got him a supplement a hair loss supplement, just to make sure that he’s has all the right nutrients. So it definitely works. They have some really great studies as well. But this is just my own with my brother. So really quick, I’m just gonna quickly go through the options with the revenue and the really cool. Another cool thing that I liked them besides their money back guarantee is they had some flexible options. You don’t you know, one thing that pharmacies hate is like, oh my gosh, there’s this new product, I want to sell it, but I have to buy three or I have to buy six and I have to have them sit on my shelf and I paid that money and I have no idea if my patients are going to buy it. And so they worked with me to come up with some alternatives for our members. So they have affiliate options where you don’t have to purchase anything you talk to the patients about the red light cap, if they want it, you send them just a code, you know a link, URL link and if the patient purchases you get $150 You never have to spend any money. You just talk to the patient. So there’s options where you literally spend nothing out of pocket and you get to make some money. That is about $150 They also have options where you have inventory on consignment. So you don’t pay to have the caps in your store, you only pay once you sell them. So you have a couple of caps. Once you once you sell it to the patient and get your money, you then pay for the cap. And that generates about $200 in profit per cap. And then of course, there is the option where you pre buy the cap. So that’s going to be the most profit, you get the lowest cost per cap, if you will, and but you do have to pay upfront and by the caps. Now in some pharmacies where you’re already compounding a bunch of hair loss and you work closely with hair loss patients, that’s going to be probably the program that you want to do, because you’re gonna get 300 to $350 per cap in profit. And but there are options for everybody. So that is one reason why I liked working with them. And they were able to make some programs for our members. Here’s just a summary. So you can make anywhere from $150, spending nothing upfront, all the way up to $350 if you pre buy some caps, and they always take it back. And you know, they’ve got just a really nice program. And they really stand behind their products, which again, is a little is a little rare in the hair loss world to kind of stand behind that product. So all right. All right. Is there any questions team from anybody before we head into weight loss? Not yet. Okay, perfect. If you guys have any questions, feel free to pop them in there. All right, weight loss. I’m so excited to talk about weight loss one because everybody’s talking about weight loss. I mean, the news media, the internet media is just like hyping up weight loss stuff with all the GLP ones, and ozempic and semaglutide. And all the things that your patients like there’s never been more of a frenzy for like weight loss solutions. And there is now I think, like, it’s, it’s kind of cool, and it’s a huge opportunity that I think we all need to be taking advantage of. So I’ll share with you some of the things that I’m doing in my pharmacy to take advantage of this. And maybe you can implement them in yours too. So again, just kind of the whiteboard brain dump. Here’s a bunch of things that you can do supplements. B vitamins, chromium Berberine Berberine, not bourbon bourbon, we’ll probably do the opposite Berberine combos, whatever you prefer. whatever brand you prefer, they definitely have options for weight loss. Or you can do services like the styku machine, which is like the body analysis. There’s inbody, which is another body analysis foot detox red light therapy, the quest machine, there’s a lot of things that you can do on there, and educational ebook, like we talked about before, ebooks on different diets, keto, low carb, Mediterranean, you know all the things, a local dining guide that we mentioned before doing in store discounts, emailing your members, talk to your talk to your customers, talk to your patients, and offer little discounts that can spur people to buy things, and basically introduce them to things that they didn’t know that you carry monthly tracking, one of the things that we did for our weight loss patients is we just offered to have them come in way on our scale, let us do their measurements. And so that way, they had somebody to help them tracking. And so we just taught our employees how to do that. They don’t need any medical qualifications. We’re not like, you know, analyzing them for you know, anything medical related, but it really helps be that accountability partner that you can do. And so I think that’s a great service to add on. Again, a private Facebook group. For all of your weight loss patients, obviously, there’s prescriptions you can dispense for weight loss, saliva tests, like zrt weight loss, or their hormones or those kinds of things. So these are just some options. And if you happen to own a dental clinic, like that local doctor, like throwing some, you know, teeth whitening in there. All right, um, all right, weight loss solution idea. So I mentioned like the zrt, the Facebook group, the Venco, the gluco. Awan sees a really fantastic product. And the ones I’m going to dive into today are the nitric oxide and the new Daura. Because these are hands down doing really, really good in ours, let me see, what was the discount code for Rehbein Tom just mentioned. So Tom, it’s ready in.com Ford slash pharmacy. The discount code that showed on there is just a generic discount code. When you sign up, you’ll have your own discount codes, you can share that with your patients and they know the $150 goes to you. So but you sign up. So if you go to Rebbi and.com Ford slash pharmacy. Thank you for that question. All right. So let’s talk about nitric oxide. I already went through the details about it. But nitric oxide levels help with weight loss. Absolutely. Hands down. I’ll have a little study here at the bottom but you can go search PubMed, there’s a bunch on there. Again, I love it because it’s obsolete, free, it’s a lower cost. And all those things so right here is this link. If you guys want this, we can certainly grab this for you. It’s on science direct.com And was a fantastic, like really good explanation, sometimes a little too technical of how nitric oxide supplementing with nitric oxide, basically, it helps reduce your appetite helps increase the metabolic rate, and helps normalize blood sugar levels. So all good things when you’re trying to lose weight, and it helps with energy, which we all know when you’re trying to lose weight. Sometimes one of the first things to go is your energy levels. So nitric oxides, well, we’ll help maintain those as well. So highly recommend the nitric oxide, if you got anybody coming in with wharves, Empik any other weight loss venture mean those kinds of things, hands down, first thing I would be doing is talking to him about nitric oxide. The second thing we’ll be talking about them is new Dora. So if you’re not familiar with new Dora, it’s a probiotic, it contains five strains, and it’s formulated to help reduce inflammation and weight loss. All of the strains in there have been studied, we know that there’s this connection between inflammation and weight loss. And we know a lot of that stuff starts in the gut. And so it’s a really awesome probiotic. It has been going bonkers in my pharmacy, which I will share with you exactly what my my staff is doing. So their website is new dora.com you can contact Hutan Hutan is the the owner of the company mentioned your with the DiversifyRx team, because you’ll get some extra bonuses. So who tan said I could just share his number, this is his cell phone. So feel free to text call. I said I told him again, don’t blame me if you get any dated. But here’s his phone number. And his email is just hutan@nudura.com. And you can go to their website and see all the like the scientific info. But here’s here’s what a couple of texts I got from one of my, my employees. So my main front and employee, her name is Shante. And she is fabulous. And so we brought in new Dora into our pharmacy just about a month ago,
maybe even a couple of weeks, like not that long ago. And so she texted me on this day that she sold the first bottle of new Dora. And she was really excited. And of course I was excited. And so she says that she just telling customers about the benefits, along with keeping the product right at the counter makes it easy. And you know, she’s looking forward to hearing the results. She’s really good about like following up with people like hey, did you like that thing you bought, you know, you’re ready for another one. That’s something that that she does really fantastically well. And then just two days ago, when I took the screenshot it was yesterday, which the text was yesterday before that. So two days ago, she sent me a text out of the blue that was like, Hey, Lisa wanted to tell you how Nador is doing. I’m in switching people from other brands, and her sales pitch, she talks about the potency, she talks about how it’s vegetarian, and then it doesn’t need to be refrigerated and that it’s only one per day. And she’s sold six. And she’s also likes to point out what’s on the flyer. So when you buy from the door, they send you you know, the little stamp they send you like the flyers, you know, they send you all the information to help you with it. And she makes sure that every customer has a flyer when they leave whether they bought it or they didn’t buy it. And like that’s her thing. And so she says if she keeps the sales up, she’s gonna have to already reorder, you know, new, more product. And so it’s pretty much just her talking to people. And we’ve already gone through our basically our first shipment. And I told her, you know, go ahead and order whenever she needs to. So you can do this stuff, and you just talk to patients, it’s just having a conversation. It’s just educating them, and inviting them to make a decision. And sometimes that decision is going to be yes. And sometimes that decision is going to be no, and the most important thing is to not get discouraged. And a lot of times patients make emotional decisions and they buy right away. And sometimes you want to think about it, but it is possible. And so yeah, nudura and the nitric oxides are doing fantastic in my pharmacy, and we are particularly nitrous oxide, we pretty much target. Everybody. I mean, that’s just we that’s been our mojo for a couple of months. And then the nudura We’re getting a lot of interest from local doctors on the weight loss stuff like we’re, we’re we don’t do the sterile compounding, but we’re trying to you know, provide as many other services for those patients with the weight loss. And we actually included a uploaded in the membership this month a weight loss flyer. So it’s the flyer that I created for my pharmacy of like all the different things that we do. So feel free to, you know, go grab that and figure that out. So to sum this up, like you already have these customers, these patients are already coming in. It’s just a matter of figuring out what else they might be interested in. And it really is an untapped Goldmine, because these people are paying money to solve their problems. They just may not be paying it to you because you’re not showing them how well you can solve their problem. And so I really highly encourage you. I mean, I talked about three different areas. Today, I tried to think about three areas that we’ve just about every pharmacy has, but think about your own patients. You know, think about your cholesterol patients or your cardiac patients or maybe you’ve had a bunch of pediatric patients all just sit down and think like What other things could they be interested in? What else could you cross sell, cross promote, you know, what’s the next problem that they’re going to experience in that and just have a list. And so in our membership, we have some resources that’s like, you know, can make some of these connections of these of these products. And there really is, they’re willing to spend the money if you just show them how it solves their problem. So they’re buying it from someone else. And just because mostly, like, you’re just not offering them the opportunity, I will say that over $54 billion, like being be billion is spent on supplements. And I’m in a bunch of marketing groups with a bunch of people that sell supplements online, that are crap. And they sell millions of dollars a year, because they’re really good at marketing. And they’re basically just shoving their stuff in front of patients like, we have the good quality stuff. And we have the knowledge, like we should be the one making those millions on supplements. And so they would rather buy from a trusted professional, but they’ll just buy whoever makes it easier. So don’t think that patients won’t spend money, don’t think that patients won’t buy things because they are buying things. They’re just not buying them from you. Because you’re not putting these in front of them. And so asking them over and over keeping things by the front register. So that’s, that’s one of the things when I visit my pharmacy, I helped Shantay, you know, set up the front register have a bunch of different products up there. Because if it’s right there right in front of you, it’s really hard to ignore, you know, when they’re sitting right there, and it’s easy to grab and easy to replenish and all those kinds of things. So getting started is easy. train your staff, I usually recommend let them pick to like what to start with. So with Shantae, I told her about a couple of options. We had the Ananda PM, the nitric oxide, you know, we talked about a couple of different things. She really gravitated toward the nitric oxide because of the saliva test, which is one of the reasons why I love it. And so when you kind of involve them in that process, then they have a little more buy in than you just like ordering them to, you know, sell a product. So talk to your staff, train them, let them pick training by role playing, I’m a big fan of like, well, how would you ask a patient about this, here’s how I would do it. You know, let them let them figure out, take what you share, and then let them figure out a way that they’re super comfortable with, I will tell you Shantae doesn’t do it like I would do it. And that’s okay, she’s still really successful, because it’s natural to her. And it’s more authentic. And so just practice, practice makes perfect. In this case. And so, number one rule, every patient or customer that comes into your store is offered to buy something else, every single time, I would just implement that rule. Starting today, by golly, doesn’t matter. Like I said, if it’s chapstick or a supplement, or a diabetic shoe, or whatever the case may be, because it creates a habit, it creates a habit not only for your employees, but it creates a habit for your patients. And eventually they will say yes, even if they start saying no, they will eventually convert into Yes. And the more times you ask, the more opportunity you have. And basically, the more times you ask the better your employees get to because it will be awkward and they will suck in the beginning. That’s okay. Don’t be hard on them. In about three months, they’re gonna be amazing. You’re gonna be pros. And so but you have to start somewhere. And the only way through it is through the fire of doing it and asking it. So just make that make that hard, hard and fast rule. So all right, that is it for today. What questions do y’all have? See here, okay, don’t see any fresh questions. Now’s the time, if you want to unmute, you can ask something or you can put it in the chat, happy to help. If you guys want to chat through some of these things. You’re like, Hey, I don’t have any of those patients. But I have a bunch of pediatric patients, I’d love to talk with somebody. All of our members have access to Mike and Lisa Baker, they’re on this call. Their information is right on the dashboard in the memberships, you can book a call directly with them. You don’t have to be in our unlimited coaching to get access to them. If you want access to our unlimited coaches like Jessica and Adam and Kristen and those people then yes, you have to be in our unlimited coaching. But everybody gets access to Mike and Lisa. And so feel free you can schedule a call with them bounce some ideas, if you need something creative, you want a flyer or something that’s all part of your membership, we can make those for you as well. So you know, whatever focus you want to have, let us help support you. Let us talk to your team. You know, you have to train your team either like get get your team on the phone with Mike or Lisa, you know, we want to lessen the burden to you. You know you have the ideas and you point the ship in the right direction. But you don’t necessarily have to make sure that they’re all doing it. Let our let our team help out with that. So I don’t see another question. So I don’t want to hold you hold hold you up and see, um, yep, I don’t see anything else. So that is it for today. Again, follow up with Lisa and Mike, you can post in the community chat as well or send your custom marketing request through the Contact Us button. So if you hit that, that top menu, when you’re logged into the membership, contact us, you can submit all of your custom requests there. And that is it. So thank you so much for joining today. May is around the corner. Super excited. Lots of really cool things happening. And please, let us help you reach out with any questions, comments. Yep. And we’ll catch you later guys. Adios. Bye bye. Thanks.